How AIM Housing Limited collects, uses, and protects your personal data.
Last updated: April 2026
AIM Housing Limited ("AIM", "we", "us") is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy governs your access to and use of any AIM Housing Limited websites, platforms, and services, whether as a guest or registered user. It explains how we collect, use, and protect your information when you engage with us online, through electronic communication, or via other interactions.
By accessing our website, platform, or services, you accept and agree to be bound by this Privacy Policy. If you do not agree, please discontinue your use of our services.
AIM Housing Limited is the data controller for the personal data described in this policy.
Our services are not intended for individuals under the age of 13. We do not knowingly collect personal data from children under 13. If we discover that we have inadvertently collected such information, it will be promptly deleted. If you believe we have collected data from a child under 13, please contact us at info@aimplatform.co.uk.
We collect personal data when you interact with us, including when you complete forms on our website or platform, communicate with us via email or phone, submit enquiries or feedback, or engage with surveys, promotions, or events. This may include:
As you interact with our website or platform, we may automatically collect technical information about your equipment, browsing actions, and usage patterns, such as:
When you use the AIM Platform, you may upload or capture property imagery, measurements, and annotations. This data belongs to you. We process it only to deliver the service.
We process your data for the following purposes:
We may anonymise data to generate statistical insights or improve service delivery.
We process your data under the following legal bases:
We retain your personal data only as long as necessary to fulfil our contractual or legal obligations. Account data is retained for the duration of your subscription plus 12 months. Marketing consent records are retained until you withdraw consent. Typically, data is retained for no more than 6 years from our last interaction, unless a longer retention period is required by law.
When you first visit our website, a consent banner asks whether you accept analytics cookies. No analytics cookies are set unless you click "Accept analytics". You can change your preference at any time by clearing your browser cookies for this site and revisiting the page.
These are strictly necessary for the website to function and do not require consent.
| Cookie | Purpose | Duration |
|---|---|---|
| aim_cookie_consent | Stores your cookie consent preference (accepted or rejected) | 1 year |
These help us understand how visitors use our website so we can improve it. They are only set if you accept analytics cookies via the consent banner. No personal data is sold or shared with advertisers.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics (GA4) | Distinguishes visitors and tracks page views, scroll depth, and outbound clicks | 2 years |
| li_sugr, AnalyticsSyncHistory, UserMatchHistory, bcookie, lidc, ln_or | LinkedIn Insight Tag | Measures the effectiveness of LinkedIn campaigns and provides anonymised website demographics | 30 days to 2 years |
Some content or applications on our website may be served by third parties. These may use cookies or similar tracking technologies. We do not control these technologies. For questions, please contact the relevant third-party provider directly.
If you contact us via email or sign up for services, we may retain your email and communication history. You can unsubscribe from marketing emails at any time using the link provided in the email or by contacting us at info@aimplatform.co.uk. We are committed to keeping your email address confidential and will not sell or rent your email details.
We do not sell, rent, or trade your personal data. We may disclose your data to:
Any data sharing is conducted under strict confidentiality agreements and data processing agreements to protect your privacy.
Under the UK GDPR and related laws, you have the right to:
To exercise any of these rights, contact us at info@aimplatform.co.uk.
We implement appropriate technical and organisational measures to protect your data, including encryption in transit and at rest, access controls, and regular security reviews. All data is hosted in the UK. However, no online transmission or storage is entirely secure, so we cannot guarantee absolute security.
We reserve the right to update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website. Please review this policy periodically for updates.
If you have any questions about this policy or wish to exercise your data rights, contact us at:
AIM Housing Limited
1 Northgate Place, Warwick, CV34 4SW
Company number: 14439899
ICO Registration: ZC047146
Email: info@aimplatform.co.uk
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